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Tag Archives: Social Media
HOW TO: Help Employees Talk About Your Brand Online
This series is supported by IGLOO , a leader in helping organizations improve business processes, increase employee productivity and enhance stakeholder engagement inside and outside the organization using social technologies. For many brand managers, employees’ actions online remain a daunting, untamed frontier. The brand’s consistent, controlled message to consumers melds with internal messaging and individuals’ stories when employees take to the social web. The cautionary tales of the social web’s early days — stories of indiscretion, mixed signals and poor communication — have led to an increase in strict policies and careful monitoring of employee social media activities in many cases
30+ Job Opportunities in Web Development, Administration and Social Media
If you’re seeking a job in social media, we’d like to help out. For starters, Mashable’s Job Lists section gathers together all of our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles on How to Leverage Social Media for Career Success and How to Find a Job on Twitter . But we’d like to help in a more direct way, too
Posted in Mashable Also tagged afghanistan, business, children, development, director, employee, indianapolis, london, manager, Mashable, mountain, philadelphia, president, Twitter Leave a comment
Morning Brief: Social and Location-Based Media Growing, LinkedIn Now Worth $2 Billion
This series is brought to you by HTC EVO 4G , America’s first 4G phone. Only from Sprint. The “First to Know” series keeps you in the know on what’s happening now in the world of social media and technology.
Posted in Mashable Also tagged america, business, Facebook, first to know series, friends, linkedin, management, Mashable, social, weather, world Leave a comment
How Big is Social Media in the UK? [VIDEO]
The social media and networking phenomenon is growing extremely fast in the UK. 85 percent of the population is online; they spend over 6 hours on social media sites every month, nearly 60 percent of them read blogs and 64% have their own profile on a social network. The numbers come from Simply Zesty , a UK-based online PR and social media firm, who has put together a nifty video with many interesting social media-related figures. The facts and numbers in the video are based on UK’s online population, but many of them ring true for most parts of the online world
Posted in Mashable Also tagged Facebook, follow-mashable, put-together, simply-zesty, social, Twitter, video, web Leave a comment
Why WikiLeaks Is The Pirate Bay of Political Intelligence
WikiLeaks is currently in the news because its Afghan War logs comprise one of the largest and most controversial intelligence leaks to date. But while WikiLeaks is relatively new to the public, it is actually a product of a long-established culture. That culture has already had a banner-bearer; a quintessential exemplification of its values — The Pirate Bay . WikiLeaks is akin to The Pirate Bay, but for another purpose
Posted in Mashable Also tagged adult, bittorrent, Mashable, media, news, opinion, social, swiss, Technology, the pirate bay, wiki Leave a comment
Old Spice Sales Double With YouTube Campaign
You know those YouTube videos with that manly Old Spice guy and his hilarious responses to Twitter fans? Of course you do. So does everybody , it seems, because Old Spice body wash sales have increased 107% in the past month in part thanks to that social media marketing campaign. We already published stats from video analytics company Visible Measures that made it clear that the Old Spice guy was a hugely successful initiative from marketing firm Wieden + Kennedy, achieving millions of viral video views quicker than past hits like Susan Boyle and U.S. President Barack Obama’s election victory speech.
Posted in Mashable Also tagged business, Facebook, marketing, marriage, Mashable, numbers, old spice guy, past, spice-sales, Twitter Leave a comment
The Time for Foursquare Marketing Is… Later? [STUDY]
While it’s always a good idea to look forward and broaden your marketing mix when it comes to technology, a new study shows that expecting a huge, at-scale ROI from such cutting-edge location-based services as Foursquare might be a bit premature. Research given to us today by marketing and tech firm Forrester shows that only a tiny stratum of the population is consistently using Foursquare. Only 4% of the adult, Internet-using population has used any kind of location-based service, and just 1% of all adults check into a location at least once a week. By contrast, more than 11% of online adults have used Twitter , and an estimated 28% of all Internet users have signed up for Facebook.
Posted in Mashable Also tagged Facebook, follow-mashable, forrester, marketing, mobile 2.0, mobile marketing, starbucks, Twitter Leave a comment
Amazon + Facebook = A Perfect Storm of Recommendations
Amazon and Facebook are doing some technological partnering to bring you a new layer in product recommendations. Now Amazon users will be able to link their Facebook account to their Amazon account. At the outset, this will allow Amazon to show you recommendations based on your Facebook interests and activity. This integration will also help you figure out what kinds of gifts your friends might like by letting you better search for your Facebook friends’ Amazon Wish Lists and by pulling in information from your friends’ profiles
Posted in Mashable Also tagged amazon, business, Facebook, friend, friends, integration, Mashable, perfect-storm, recommendations, social, web apps Leave a comment
SCVNGR Launches Sophisticated Rewards Program