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Tag Archives: Advertising
New MacBook Pro, Air and Mac Pro pricing potentially leaked by Apple ads
Could this be another example of online advertising presaging the onset of a hardware upgrade from Cupertino? Apple's ads on Australian tech pub PC Authority have been spotted displaying some rather peculiar price tags for its flagship mobile and desktop computers. Whereas Cupertino's Aussie online store lists the most affordable versions of the MacBook Pro , MacBook Air and Mac Pro at A$1,599, A$1,999 and A$3,599, respectively, the above, official-looking ads would seem to disagree.
Posted in Technology Also tagged another-example, apple, australian, laptop, mobile, updated-models, upgrade Leave a comment
The Commodore name licensed again for a line of keyboard PCs
We've always had a soft spot for Commodore computers. Compact, economical, and robust for their day, they were ubiquitous throughout the 1980s. Unfortunately, the machine's glory days are long behind it, with little more than some gaming rigs and the tireless work of Ben Heck to keep the flag flying. But all that could change if Barry Altman has his way.
Posted in Technology Also tagged commodore, commodore usa, phone, president, rights, usa Leave a comment
Twitter Expected To Take The Wraps Off Its Advertising Platform Today
Later today, Twitter CEO Evan Williams will be interviewed by Umair Haque of the Havas Media Lab at the SXSW conference in Austin, Texas. We’ll of course be covering any announcements that will be made by Williams on stage, but we expect that at least part of the keynote address will be centered around the company’s advertising platform . Twitter made a memorable splash at SXSW three years ago, and will likely have opted for the conference as the right place to detail its digital advertising plans, which it hopes will become a major source of revenue in addition to its realtime search outsourcing deals with major Internet players like Google , Microsoft and Yahoo , which are said to have already turned the company profitable on an operational basis. Just for reference: the company also switched the flip on the geolocation feature for its website in time for SXSW. Nobody knows for sure whether Twitter will effectively be launching its proprietary ad platform today, but there’s a good chance it will, at least to a subset of advertisers.
Posted in Technology Also tagged conference, evan-williams, Facebook, internet, media, realtime, stated-as-much, sxsw, Technology, time, Twitter Leave a comment
Web Publishing Startup DocStoc Now Offers Branded Viewers To Users
Web publishing startup DocStoc is launching a customized document viewer today, allowing anyone to create easily embeddable, branded document viewers. The new feature is open to all DocStoc users and offers the ability to customize the logo, buttons, links, and color of the viewer. The viewer itself is fairly sleek and resembles DocStoc’s normal document viewers. Users can directly download documents from the viewer and DocStoc will automatically convert any convert historical embeds with Docstoc. For example, all of the documents we’ve embedded with our TechCrunch DocStoc account will now include our branded viewer.
Posted in Technology Also tagged ability, branded-viewers, docstoc, documents, feature-appears, from-the-viewer, million-uniques, new-marketplace, normal-document, publisher, viewer Leave a comment
Pete Cashmore Talks Foursquare, iPad, and Location on Bloomberg [VIDEO]
If you had to pick the one buzzword that’s dominating social media chatter today, it would have to be location . Just over a year ago, Foursquare burst onto the scene at the SXSW conference in Austin, TX. Since then, it’s only grown dramatically . The result has been a battle for domination in the geolocation space. While many still think Foursquare could be the next Twitter , rivals such as Gowalla are giving the mobile startup some heat, and big players such as Facebook and Twitter are launching location features or are about to launch them
Posted in Mashable Also tagged battle, Facebook, Mashable, media-chatter, news, pick-the-one, Social Media, sxsw, the-geolocation, Twitter Leave a comment
Stihl’s autumn calendar automatically rips through to tomorrow
Unless they're incredibly quiet or potentially explosive , you won't find us waxing poetic (or even prosaic) about leaf blowers. But if a company that produced leaf blowers made a motorized calendar that tore off its own pages? We'd tell you about that in a heartbeat -- even if the wonderfully wasteful contraption turned out to be a viral ad by agency Euro RSCG rather than an actual household organizer, and even if its pages aren't nearly as saucy as Stihl's usual NSFW fare.
Posted in Technology Also tagged bookbinding, calendar, calendars, eurorscg, produced-leaf, rips-through, stihl, Technology, the-bookbinding, waxing-poetic, wood-floating Leave a comment
HP ropes in Dr. Dre for ‘Lets Do Amazing’ personality makeover
When you think about HP, do you think about printers or maybe IT outsourcing? How about HP smartphones, ever think of them? You do know that HP still sells iPAQs right? That's ok, we have to remind ourselves too, occasionally, and therein lies the problem: most consumers don't have any idea what HP's 300,000 employees are up to..
Posted in Technology Also tagged airwaves, annie, annie-leibovitz, dr.dre, letsdoamazing, makeover-while, marketing, most-consumers, Technology, the-enthusiast, though-knowing Leave a comment
Daytrotter Launches New Paid Downloads Option for Bands [EXCLUSIVE]
Daytrotter is celebrating its fourth anniversary promoting music discovery of emerging bands with a new business model. Now bands who sign on for one of Daytrotter’s unique daily live sessions have an opportunity to sell high-quality digital recordings for a revenue split using a new in-house payment system that additionally gives artists real-time access to sales figures and statistics. “We started thinking about how we could help these bands more and make more things happen for them,” Daytrotter Founder Sean Moeller told us. The site will adopt a freemium model in order to preserve access to the Daytrotter service fans know and love; users will still be able to download 128 Kbps MP3s or stream audio from Daytrotter sessions for free, but high-quality Apple lossless versions of the sessions will be available for purchase
Posted in Mashable Also tagged business models, business-model, cool, daytrotter, music, music industry, promoting-music, web apps Leave a comment
Google Maps Test Ads in Australia